Research on Innovation: A Review and Agenda for Marketing Science Marketing Science 25(6

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Research on Innovation: A Review and Agenda for Marketing Science Marketing Science 25(6 (1986)

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by John Hauser , Gerard J. Tellis , Abbie Griffin

Venue:	687–717, © 2006 INFORMS 711
Citations:	96 - 8 self

BibTeX

@INPROCEEDINGS{Hauser86researchon,
    author = {John Hauser and Gerard J. Tellis and Abbie Griffin},
    title = {Research on Innovation: A Review and Agenda for Marketing Science Marketing Science 25(6},
    booktitle = {687–717, © 2006 INFORMS 711},
    year = {1986},
    pages = {14--24},
    publisher = {John Wiley & Sons}
}