Abstract

Abstract Park Geun-Hye Administration declares “Happy Korea, a New Era of Hope ” as the administrative vision. ‘The orientation to Happy Korea ’ includes the meanings of both improving the quality of life directly and solving the social problems. It is the Happy Korea-oriented technology that can solve the social problems. The Happy Korea-oriented technology is closely connected to a concept of ‘platform ’ because it makes an impact on providers and customers, in turn, their transactions can offer convenience to the third party. Therefore this study explores the issues of the adoption of the Happy Korea-oriented software platform. In order to achieve this research objective, we firstly make literature review and interview field experts. Three issues of the adoption of the Happy Korea-oriented software platform are drawn: economy, technology, and human resource. In addition, we present some policy directions for implementing and diffusing the Happy Korea-oriented software platform.