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The Role of Bureau de Style in the Entrepreneurial Network for Textile Product Innovation1
BibTeX
@MISC{_therole,
author = {},
title = {The Role of Bureau de Style in the Entrepreneurial Network for Textile Product Innovation1},
year = {}
}
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Abstract
The aim of the paper is to examine the theme of textile product innovation, with special reference to interactions between textile firms and bureau de style-creative actors of the fashion network- in order to analyze their contribution of information and knowledge to the process of innovation. The relationship approach for innovation (interaction and networking) has considerable current importance, if one considers that in the textile sector, which has long been considered mature, product innovation constitutes a fundamental strategic alternative to face the problem of increasing competitive pressure. In textile firms the innovation process is based above all on accumulation of knowledge acquired by experience, the fruit of processes of learning by doing and learning by using, which jointly contribute to constructing a well-rooted and widespread capacity for innovation. In these firms, innovative elements are extensively rooted in the locally derived endogenous heritage of knowledge, competences, skills, know-how and capabilities that are difficult to render explicit and are learned through experience and tacit routines. In addition to this valuable store of flexible abilities which are not easily redeployable, an important role is also played by knowledge of the
Keyphrases
entrepreneurial network textile product innovation1 textile firm important role textile product innovation relationship approach fashion network style-creative actor competitive pressure considerable current importance innovation process fundamental strategic alternative flexible ability innovative element special reference product innovation textile sector tacit routine valuable store widespread capacity endogenous heritage
