The growth of Internet commerce has stimulated the use of collaborative filtering (CF) algorithms as recommender systems. Such systems leverage knowledge about the known preferences of multiple users to recommend items of interest to other users. CF methods have been harnessed to make recommendations about such items as web pages, movies, books, and toys. Researchers have proposed and evaluated many approaches for generating recommendations. We describe and evaluate a new method called personality diagnosis (PD). Given a user's preferences for some items, we compute the probability that he or she is of the same "personality type" as other users, and, in turn, the probability that he or she will like new items. PD retains some of the advantages of traditional similarity-weighting techniques in that all data is brought to bear on each prediction and new data can be added easily and incrementally. Additionally, PD has a meaningful probabilistic interpretation, which ma...

Reputation systems can be used in online markets and communities in order to stimulate quality and good behaviour as well as to sanction poor quality and bad behaviour. The basic idea is to have a mechanism for rating services on various aspects, and a way of computing reputation scores based on the ratings from many different parties. By making the reputation scores public, such systems can assist parties in deciding whether or not to use a particular service. Reputation systems represent soft security mechanisms for social control. This article presents a type of reputation system based on the Dirichlet probability distribution which is a multinomial Bayesian probability distribution. Dirichlet reputation systems represent a generalisation of the binomial Beta reputation system. The multinomial aspect of Dirichlet reputation systems means that any set of discrete rating levels can be defined. This provides great flexibility and usability, as well as a sound basis for designing reputation systems.

Recommender systems leverage product and community information to target products to consumers. Researchers have developed collaborative recommenders, content-based recommenders, and a few hybrid systems. We propose a unified probabilistic framework for merging collaborative and content-based recommendations. We extend Hofmann’s (1999) aspect model to incorporate three-way co-occurrence data among users, items, and item content. The relative influence of collaboration data versus content data is not imposed as an exogenous parameter, but rather emerges naturally from the given data sources. However, global probabilistic models coupled with standard EM learning algorithms tend to drastically overfit in the sparsedata situations typical of recommendation applications. We show that secondary content information can often be used to overcome sparsity. Experiments on data from the ResearchIndex library of Computer Science publications show that appropriate mixture models incorporating secondary data produce significantly better quality recommenders than-nearest neighbors (-NN). Global probabilistic models also allow more general inferences than local methods like-NN. 1

Collaborative filtering systems help address information overload by using the opinions of users in a community to make personal recommendations for documents to each user. Many collaborative filtering systems have few user opinions relative to the large number of documents available. This sparsity problem can reduce the utility of the filtering system by reducing the number of documents for which the system can make recommendations and adversely affecting the quality of recommendations. This paper defines and implements a model for integrating content-based ratings into a collaborative filtering system. The filterbot model allows collaborative filtering systems to address sparsity by tapping the strength of content filtering techniques. We identify and evaluate metrics for assessing the effectiveness of filterbots specifically, and filtering system enhancements in general. Finally, we experimentally validate the filterbot approach by showing that even simple filterbots such as spell ...

We have developed a method for recommending items that combines content and collaborative data under a single probabilistic framework. We benchmark our algorithm against a nave Bayes classifier on the cold-start problem, where we wish to recommend items that no one in the community has yet rated. We systematically explore three testing methodologies using a publicly available data set, and explain how these methods apply to specific real-world applications. We advocate heuristic recommenders when benchmarking to give competent baseline performance. We introduce a new performance metric, the CROC curve, and demonstrate empirically that the various components of our testing strategy combine to obtain deeper understanding of the performance characteristics of recommender systems. Though the emphasis of our testing is on cold-start recommending, our methods for recommending and evaluation are general.

The Grid and agent communities both develop concepts and mechanisms for open distributed systems, albeit from different perspectives. The Grid community has historically focused on "brawn": infrastructure, tools, and applications for reliable and secure resource sharing within dynamic and geographically distributed virtual organizations. In contrast, the agents community has focused on "brain": autonomous problem solvers that can act flexibly in uncertain and dynamic environments. Yet as the scale and ambition of both Grid and agent deployments increase, we see a convergence of interests, with agent systems requiring robust infrastructure and Grid systems requiring autonomous, flexible behaviors. Motivated by this convergence of interests, we review the current state of the art in both areas, review the challenges that concern the two communities, and propose research and technology development activities that can allow for mutually supportive efforts.

Mobile ad-hoc networking works properly only if the participating nodes cooperate in routing and forwarding. However, it may be advantageous for individual nodes not to cooperate. We propose a protocol, called CONFIDANT, for making misbehavior unattractive; it is based on selective altruism and utilitarianism. It aims at detecting and isolating misbehaving nodes, thus making it unattractive to deny cooperation. Trust relationships and routing decisions are based on experienced, observed, or reported routing and forwarding behavior of other nodes. The detailed implementation of CONFIDANT in this paper assumes that the network layer is based on the Dynamic Source Routing (DSR) protocol. We present a performance analysis of DSR fortified by CONFIDANT and compare it to regular defenseless DSR. It shows that a network with CONFIDANT and up to 60 % of misbehaving nodes behaves almost as well as a benign network, in sharp contrast to a defenseless network. All simulations have been implemented and performed in GloMoSim.

Despite their many advantages, e-Businesses lag behind brick and mortar businesses in several fundamental respects. This paper concerns one of these: relationships based on trust and reputation. Recent studies on simple reputation systems for e-Businesses such as eBay have pointed to the importance of such rating systems for deterring moral hazard and encouraging trusting interactions. However, despite numerous studies on trust and reputation systems, few have taken studies across disciplines to provide an integrated account of these concepts and their relationships. This paper first surveys existing literatures on trust, reputation and a related concept: reciprocity. Based on sociological and biological understandings of these concepts, a computational model is proposed. This model can be implemented in a real system to consistently calculate agents ’ trust and reputation scores. 1.

In this work we present topic diversification, a novel method designed to balance and diversify personalized recommendation lists in order to reflect the user’s complete spectrum of interests. Though being detrimental to average accuracy, we show that our method improves user satisfaction with recommendation lists, in particular for lists generated using the common item-based collaborative filtering algorithm. Our work builds upon prior research on recommender systems, looking at properties of recommendation lists as entities in their own right rather than specifically focusing on the accuracy of individual recommendations. We introduce the intra-list similarity metric to assess the topical diversity of recommendation lists and the topic diversification approach for decreasing the intra-list similarity. We evaluate our method using book recommendation data, including offline analysis on 361, 349 ratings and an online study involving more than 2, 100 subjects.

Reputation systems can be tricked by the spread of false reputation ratings, be it false accusations or false praise. Simple solutions such as exclusively relying on one's own direct observations have drawbacks, as they do not make use of all the information available. We propose a fully distributed reputation system that can cope with false disseminated information. In our approach, everyone maintains a reputation rating and a trust rating about everyone else that they care about. From time to time first-hand reputation information is exchanged with others; using a modified Bayesian approach we designed and present in this paper, only second-hand reputation information that is not incompatible with the current reputation rating is accepted. Thus, reputation ratings are slightly modified by accepted information. Trust ratings are updated based on the compatibility of second-hand reputation information with prior reputation ratings. Data is entirely distributed: someone's reputation and trust is the collection of ratings maintained by others. We enable redemption and prevent the sudden exploitation of good reputation built over time by introducing re-evaluation and reputation fading.