Searching for "The dynamics of viral marketing." – sorted by Relevance.

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The Dynamics of Viral Marketing
by Jure Leskovec, Lada Adamic, Bernardo Huberman — 2005 — In EC ’06: Proceedings of the 7th ACM conference on Electronic commerce
…The Dynamics of Viral Marketing ∗ Jurij Leskovec † Carnegie Mellon University Pittsburgh, PA 15213…
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Mining Social Networks Using Heat Diffusion Processes for Marketing Candidates Selection ABSTRACT
by Hao Ma, Haixuan Yang, Michael R. Lyu, Irwin King
… the dynamics of viral marketing, the innovation adoption problem and the information diffusion process [9, 12…
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