Searching for authors named "Geeta Menon" – sorted by Relevance.
7 documents found, showing 1 through 7.
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Course Objectives BEHAVIORAL APPLICATIONS IN MARKETING- I B70.4381 – Doctoral Seminar – Fall 2007
- … Geeta Menon 806 Tisch Hall; 8-0513 gmenon@(email omitted); http://pages.stern.nyu.edu/~gmenon/ Wednesday…
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2003), “Ease-OfRetrieval As An Automatic Input In Judgments: A Mere Accessibility Framework
- …Ease-of-Retrieval as an Automatic Input in Judgments: A Mere-Accessibility Framework? GEETA MENON…
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We're at as much risk as we are led to believe: Effects of message cues on judgments of health risk
- … Risk GEETA MENON LAUREN G. BLOCK SURESH RAMANATHAN* If I use an antiperspirant on a regular basis…
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unknown title
- …NIDHI AGRAWAL, GEETA MENON, and JENNIFER L. AAKER* *Nidhi Agrawal is Assistant Professor…
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Lawrence Erlbaum and Associates HEALTH RISK PERCEPTIONS AND CONSUMER PSYCHOLOGY
- …. Lawrence Erlbaum and Associates HEALTH RISK PERCEPTIONS AND CONSUMER PSYCHOLOGY Geeta Menon, Priya Raghubir…
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Asking Questions Can Change Choice Behavior: Does It Do So Automatically Or Effortfully?
- … Hutchinson, Eric Johnson, Mary-Frances Luce, Geeta Menon, Vicki Morwitz and especially Lyle Brenner, for many…
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The Mere-Measurement Effect: Why Does Measuring Purchase Intentions Change Actual Purchase Behavior?
- … thank Donald R. Lehmann, Geeta Menon, and Donald G. Morrison for their helpful comments on an earlier…
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