Searching for authors named "France Belanger" – sorted by Relevance.

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A Conjoint Analysis of Online Consumer Satisfaction
by France Bélanger — 2005 — Journal of Electronic Commerce Research
…The ability to measure the level of customer satisfaction with online shopping is essential in gauging the success and failure of e-commerce. To do so, Internet businesses must be able to determine and understand the values of their existing and potential customers. Hence, it is important for IS res…
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